Jump In was conceived when co-founders Vernon and Linsey visited a trampoline park with their kids. Vernon loved it so much that he wanted to turn his passion into a going concern. With a lot of research and a great deal of focus, Vernon found that the whole business proposition had legs. Along with business partner Gavin, they set out on the journey to acquire their first site and share the joy of jumping with the world.
Our friends at super-hot ideas agency Douglass/Day reached out to us to become the digital provider for the new rebrand and relaunch of Jump In. Douglass/Day had created a whole new brand for the company, and was busy implementing it within all the trampoline parks around the country.
We were asked to design and create a brand-new website, based on the brand-new brand... We jumped at the chance!
The current site wasn't mobile-friendly, and with over 70% of visitors to the site coming through mobile devices, this was a real problem. The site also needed to connect with the company's third party booking system, and exude the gregarious retro vibes of Douglass/Day's new branding.
The site was to be fully content-managed, with the ability to filter on different activities, and different locations, and to enable a slick User Experience to boost sales and spread the word about the wonders of jumping. Happy children, full-fun fitness, and a chance for parents to take a well-earned break while their kids bounce under expert supervision.